To further enhance transparency in the purchasing process, we’re proud to announce the launch of our new market price comparison tool, FairCompare. The new feature allows users to evaluate the price of Carvana vehicles side-by-side with comparable cars in their area based on average market price, make, model, year, package and mileage.
We are leveraging leading industry data to pull local vehicle information for an accurate and real-time market comparison. FairCompare provides consumers the calculation of savings versus market average as well as the ability to transition from shopping to buying a vehicle in a single click. Through FairCompare, our customers can see the real cost structure benefit we offer in comparison to brick and mortar dealerships.
Carvana.com utilizes technology to offer consumers the ability to control every part of the online purchase process – from 360-degree vehicle tours, to financing, verifications, trade-in, scheduling delivery and down payment. As an extension of FairCompare, we also have plans to develop a slate of transparency features aimed at giving consumers insight into interest rates and loan terms.